Content Creation

Experts in multi-screen digital content programming, distribution & engagement strategy, social platform development, planning and implementation

OTT

Full life cycle OTT development, implementation, distribution and channel management

Website & Mobile App Development

Web & mobile focused development company that takes on the ideas of startups and businesses requirements to build quality products

About KDM Group

KDM Group is an award-winning firm focusing on assisting brands, broadcasters, content creators and publishers develop creative, strategic & syndication partnerships across all digital environments. Specializing in OTT, Mobile Applications & Platforms, Digital Consulting, Social Media, Native Branded Advertising, Format / Content Creation & Management.

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Partners

Our Team

Mark Keys Head Shot April 2014

Mark Keys

Head of Digital – Strategy and Innovation

Digital media executive with experience working directly for broadcasters and global media brands such as KDM Group, Outside TV, fuse.tv, World Wrestling Entertainment, Mediaworks - The Tube Music Network, VNU Media, Billboard Magazine, ITV, Carlton, Sony Pictues and MuchMusic (MTV Canada).

An industry award winning innovator focusing on the development and management of digital initiatives with extensive experience in Business Development, Partner and Brand Marketing, Mobile, branded content, social media, OTT, format creation, design, product development, promotions and communications.
Comfortable in a fast- paced web/online/broadcast environment with a proven ability to build and monetize consumer facing sites across digital platforms with 10-15 million unique visitors monthly. Experience with managing simultaneous projects of high complexity that involve several collaborating departments with hands on experience leading a large team of varying experience levels. Strength in creating and producing audience & sponsor centric content that enhances an overall brand experience. A clear thinker that understands how to use research and analytics to conceive and manage projects from conception to completion.

Specialties:
• Large-Scale Digital/ Mobile and e-commerce Strategies
• Sales and Marketing
• CPG
• Business Planning & Modeling
• Ability to Market & Brand Creatively Across Multiple Platforms
• OTT Strategic Alliances, Joint Ventures & Partnerships
• Creation of Focused On- Brand Original Branded Content
• Proven award winning Social Media Tactics and Execution
• Strong Editorial, Writing, Storytelling, Communication and Presentation Skills
• Cross-Divisional Teams Development & Administration
• Analytics, SEO & CMS Specialist
• Detailed Oriented Team Player

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Dave Rousseau

Dave Rousseau

Executive Producer - Director

From music videos & commercials to cable network series directing, David Rousseau has made a quite name for himself as a much sought after director for hire. He was worked with some of the biggest names in the music industry (PITBULL, MARC ANTHONY, LIL WAYNE, ENRIQUE IGLESIAS & CHRISTINA AGUILERA) as well as directed videos for soundtracks to such films as MEN IN BLACK AND PENGUINS OF MADAGASCAR.

Rousseau’s keen eye for dynamic imagery and innovative music videos have garnered over five billion views on YouTube.

Additionally, he has directed national commercials for such brands as Budweiser and Atlantis Hotel Group and network promos for TNT & ESPN among others.

More recently, he directed season five of famed chef Emeril Lagasse’s Cooking Channel series ‘Emeril’s Florida’. In 2020, he is set to direct a series for Telemundo International to be filmed in Miami this Spring.

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jyuiska_bw2

John Yuiska

Technology and Design

Maker & Producer of all things digital with 20+ years of experience in emerging technologies & platforms. John is experienced in storytelling and leading stakeholders through the definition of strategic goals, and key performance indicators (KPIs) for success, he has lead solution design for enterprise-level clients for Product Design, Mobile UX, IA/Taxonomy, User Research, Conversion Optimization, Voice User Interface Design (VUI), and Usability Testing.

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Bancroft, John

John Bancroft

Marketing and e-commerce

John has two decades of executive line management and senior consulting at a variety of global multi-channel corporations. His expertise includes global Ecommerce, warehouse & logistics, call centers, omni-channel retail management direct response, subscriptions & trade marketing, strategic planning, merchandise planning, marketing operations, facilitating organizational change, customer relationship management, public relations, turnarounds, and global launches.

Most recently, John was Vice President E-commerce for Newell Brands (formerly Jarden), where he was responsible to design, build and scale a large multi-brand organization from scratch and where he built a comprehensive go to market business plan for a large B2B SMB food industry brand.

Previously, as Senior Vice President, Marketing at Harry & David, John oversaw all aspects of Marketing and ecommerce, where he was directly responsible for a P&L that accounted for 85% of the company’s EBITDA. He also re-launched the food specialty Harry & David brand, led company PR, CRM, creative services, customer analytics/insights, and all aspects of the global ecommerce business. He was also a member of the Senior Leadership Team that sold the firm to 1800flowers.com.

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Careers

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We take great pride in the work we do and the talented people who bring KDM Group to life.

We're always looking for bright, ambitious and innovative individuals who value a collaborative, open, stimulating and diverse environment.

Whether you are an experienced professional or a rising star looking for a place to shine brighter, we would love to hear from you!

Want to join KDM Group?

We have openings in the following areas: Business Development, Marketing, Editorial, Design, Creative, Production, Product Development and Post-Production.

Please email your details to careers@kdmgroup.tv

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